Marketing is exciting, challenging, and rewarding. It offers many great career opportunities in areas such as public relations, product and brand management, and export and international marketing.
Marketing affects everything. Whenever consumers choose one product over another, marketing is involved. Studying Marketing can ‘give you the edge’ in any career – no matter where you are headed!
Marketing career options are many and diverse. It influences just about every industry and organisation you can think of, including professions such as accounting, law, medicine, engineering and the sciences. As a major or a minor, Marketing can help to fulfil your career goals.
Marketing includes a number of activities, including:
- Research
- Strategic planning
- Product development and management
- Pricing
- Distribution
- Consumer behavior and advertising and promotions
- Викладач: Калинець Катерина Сергіївна